Who am I?
A hard-working, highly
committed individual aiming to deliver great results
I have a wide range of interests including public relations, new media, event management, design and videography. I am a self-starter with a strong work ethic and I thrive in fast-paced environments.
I’ve been working in Marketing since 2010. Since then, I”ve worked in various companies in education, recycling, nonprofit and entertainment.
I produce all sorts of content to promote your brand including graphics, web content, blogs, videos, etc.
I joined Fox Corporation in 2015. I enjoy production and I’ve been able to learn various facets of the industry.
Facebook, Instagram, Twitter, Snapchat, Pinterest, TikTok… Just ask, I’m on it.
Some Interesting Facts
My parents are from a little group of islands called Cape-Verde. The archipelago is located on the west side of Africa, about 500 km (or 300 miles) from Senegal. Although I really love my parents’ country of origin, I was born and grew up in France, in a little town in the French Alps called Thonon-les-Bains.
Years of Experience
AB. Designs Creation
A Few Words About Me
My Awesome Story
After graduating with a B.T.S. in Communication des Entreprises in 2007, I packed my bags and moved to the United States, landing in Detroit. Coming to this country without my family was a BIG change, but something inside me -call it destiny- just attracted me here.
In 2010, I graduated with a Bachelors in Public Relations and decided to further my education with a Masters in Media Arts, learning video production, and a Certificate in Communication and New Media. After graduation, I created my brand AB. Designs and started to work as a freelancer for various clients such as non profits, museums, musicians and other independents.
In today’s economical climate, I want to be able to multitask and my skills allow me to do so. Now don’t get me wrong I am far from done, which is great because I love to learn.
The various positions I have held allowed me to gain knowledge which is truly invaluable. I love event planning, design, videography, new media and I am very happy to be in a position that allows me to marry all these fields.
Lastly, I am fluent in French (obviously), Portuguese and Cape Verdean (Creole Portuguese). I am currently working on improving my and Spanish and want to learn Mandarin.
PBS SoCal / KCETNov. 2020 - Present
MANAGER, MARKETING CAMPAIGNS
Manage paid advertising campaigns and related projects, from inception to completion, to promote tune-in and streaming for PBS SoCal and KCET programming.Details +
Fox Corporation (Fox Studio Lot)June 2018 - Oct. 2020
SENIOR MARKETING COORDINATOR
As the marketing coordinator for Fox Studio Lot, I oversea the marketing efforts for Production Services, Post Production Services and Special Events / Food Services. My tasks include marketing strategy, marketing plans and campaigns creation, marketing budget, print and digital marketing, web management, social media, promotional marketing, analytics, and events management.Details +
Fox Corporation (Fox Media Services)2017-2018
QC (QUALITY CONTROL) SCHEDULER
Scheduled / managed unsupervised and client supervised QC projects through the facility, and QC operators work schedules, and communicated QC statuses on a daily basis for specialists and project managers. Fostered and maintained a proactive project management relationship with clients.Details +
Fox Corporation (Fox Media Services)2015-2017
DATA ADMINISTRATOR Archived, restored and deleted data using proprietary software, and command line interfaces. Inputted necessary metadata into asset management databases, Creation and offload of LTO tapes. Prepared international projects for editorsDetails +
• Email Marketing & Social Media: Created email campaigns and developed content for all social media channels
• Writing: Developed content for the company's blog
• Graphic Design: Created various web graphics and print collateral materialsDetails +
UCLA Events & Transportation2014-2015
ChannelNet2010 - 2011
WEB CONTENT COORDINATOR
• Client Management:Responded and recorded client requests (French and English)
• Project Management:Updated clients’ website, and set-up search engine optimizationSEODetails +
My Latest Blog Post
I am beyond excited to share my blog with you. I share everything from my travels, to my workplace stories, to my personal experiences. Do not hesitate to follow me and leave a comment .
I AM A BLACK IMMIGRANT IN THE USA
The recent deaths of George Floyd, Breonna Taylor, and Ahmed Arbery among many others, and the global protests that followed across the world have left me perplexed, angry and scared. In this current climate of insecurity, the news coverage concerning racial segregation, police brutality, and the wealth gap between whites and people of color has also intensified. As a black woman and immigrant currently residing in the United States, I am now asking myself, what does it mean to be a black immigrant in the USA today?
What do I offer?
Need a press release?
I graduated with a BA in Public Relations. I can write your press release to make sure your upcoming event or your new product gets the attention it deserves.
My MARKETING & DESIGN SKILLS
I am a multilingual marketing strategist willing to collaborate to deliver great results. I am highly committed problem solver with a wide range of experiences in digital marketing, public relations, online media, new technologies, and creative branding.
My Featured Projects
Check out some of my favorite projects...My Portfolio